Jim Richer is a photographer who has built a strong following not only from his renowned talent as a photographer, but also from his many years in front of the camera.

He began his career in ‘the business’ touring as a lead singer in a popular band out of Syracuse, New York. His experiences were unforgettable and helped him develop a real appreciation for music and performing for live audiences. This love of live performances lead him to pursue a career in theatre, and he eventually found himself being lured to the bright lights of both on- and off- Broadway productions.

After much success, Jim traded in his subway tokens for the excitement of Hollywood, California. This proved to be a wise decision for all of us who can remember the day the heartthrob soap star “Stephan” was introduced to us.

As he continued to study and develop as an artist, his love for creating art – instead of being the art – led him to a permanent position behind the camera. His many years of experience as an actor helped him to develop his unique ability to give actors and models the freedom and guidance they need to let go and be themselves.

“So many models try to be something they think others will like. They don’t realize that their individuality is the only talent that no one else will be able to learn. I make sure that they realize they are enough, and how by just allowing the camera to see who they are will produce photos that will stay with people long after they close the magazine.” -- Jim Richer

I’ve experienced this first hand, and his ability to instill confidence is unmistakable.

Jim credits his continued success to his desire to give back to his community. He has always made time in his schedule to donate his talents and energy to a long list of valuable causes. A few that remain close to his heart include "Shaquile O'Neil @ The Biggest Book In the World", which promotes the importance of literacy. Another favorite is the Ivar California Youth Theatre, where Ray Bradbury's world premier of Frost and Fire featured Michael York and honorary member Martin Landeau, and continues to teach tolerance through theatre. I met Jim at a fund-raiser for Breast Cancer in which stars such as Leslie Charlie (Monica Quartermaine from General Hospital) expressed their appreciation for Jim's coverage – which increased awareness for continued research to find a cure.